Latest Blog Articles
For businesses of all types and sizes, Search Engine Optimisation (SEO) is an essential way to grow and remain relevant. Being a multi-faceted and on-going process which is continuously changing, it is important to hire a company that is knowledgeable and keeps up-to-date with the latest trends and best practices. As such, many businesses choose to hire a digital agency to help them market their brand effectively via the search engines, but, with so many SEO companies out there to choose from, where do we begin?
Guest blogging is a widely-used SEO & content marketing strategy with a number of benefits, including brand awareness, industry credibility and higher search engine rankings. We discuss how to use guest blogging properly in the modern world.
SEO is a long-term investment that can make or break your web presence depending on how your strategy is organised. It is, therefore, worthwhile to do your research and due diligence before selecting a company to handle your SEO. Read our top five tips below to help you work out how to choose an SEO company.
Artificial Intelligence has been used in many ways in search marketing in recent years, particularly with Google's RankBrain technology for organic rankings. Learn how to better improve your marketing strategies to accommodate AI.
Roll-out of Google's Mobile First Index has already started, but what does it mean for your website? We explain what it is and the key points to consider.
Ranking for London-based search terms is difficult, which is why hiring a local London SEO agency is essential. Read more to understand why.
Which is your favourite Festive Trump?
Our lovely staff at KD Web thought we'd get a little creative and poke some light-hearted fun at the US President in the run-up to Christmas.
We each picked the festive jumper we'd dress Donald in given the opportunity. Which one is your favourite? Vote below!
You may or may not be aware of the looming GDPR rules governing the handling of personal data, which are to be enforced one year from now, as of May 2018. The General Data Protection Regulation (GDPR) was introduced by the European Union and will take place regardless of the UK’s departure from the EU. As a digital agency handling a number of web design clients, we must take any new legislation seriously and to avoid problems, your company should too.
In April 2012, after weeks of speculation Google announced a major update to its algorithm that affected many SEO agencies, which became known as the Penguin update. This was all about Google making a conscious effort to reward high quality websites and discourage some of the black hat SEO practices being adopted by some webmasters and search marketing agencies.
Here at KD Web we’ve compiled ten of the best tips for improving your local SEO and getting listed on Google Local. Search engine optimisation is an essential practice for any business with an online presence, but for businesses with a more confined and local customer base, Google local SEO can be especially useful for finding new customers and improving online visibility.